Samsung has officially announced plans to release its first-ever triple-fold or “tri-fold” smartphone by the end of 2025, marking a significant evolution beyond its current Galaxy Z Fold 7. The confirmation comes directly from TM Roh, Samsung’s mobile division leader, who stated that the device is ready for production but is undergoing final refinements to ensure usability and market viability.
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A New Era in Foldables
The tri-fold phone—sometimes referred to as the Galaxy G Fold—features three display panels that fold into a compact form, offering a larger screen than the dual-panel Z Fold 7 when fully expanded. This design could enable advanced multitasking, such as running multiple apps simultaneously or transforming the device into a tablet-like experience. Despite its engineering readiness, Samsung is proceeding cautiously, prioritizing real-world demand and durability before a full-scale launch.
Speculation had grown ahead of Samsung’s July Unpacked event, where the company introduced the Galaxy Z Fold 7 and Z Flip 7. However, the tri-fold device was notably absent. Shortly after, TM Roh confirmed its existence, noting that the final name and branding are still undecided.
Challenges and Market Strategy
Launching a tri-fold phone presents unique hurdles. While Samsung has mastered two-panel foldables, adding a third screen introduces complexities in hinge durability, software optimization, and consumer adoption. Analysts suggest that Samsung may initially release the device in just two markets—likely South Korea and the U.S. or Europe—before considering a global rollout in 2026.
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“We are now focusing on perfecting the product and its usability,” Roh told [The Korea Times](https://www.koreatimes.co.kr/business/tech-science/20250710/samsung-seeks-to-roll-out-tri-fold-phone-by-year-end-head-of-smartphone-business-says). This phased approach mirrors Samsung’s strategy with early Z Fold and Z Flip models, allowing the company to gather feedback and address potential issues before wider availability.
Industry Reaction
Experts remain divided on the tri-fold’s potential. Some praise Samsung’s innovation, citing its track record in foldable technology, while others caution that the device may face niche demand due to higher costs and untested usability. Industry watchers note that Samsung’s methodical approach—balancing hardware readiness with market research—could set the standard for future foldables.
For now, Samsung’s focus remains on refining the product, ensuring it delivers practical value rather than merely pushing technological boundaries. With an anticipated late-2025 launch, the tri-fold phone could redefine what consumers expect from foldable devices—provided Samsung overcomes its remaining challenges.
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